A heartbreaking photo of the Toys "R" Us mascot has gone viral as the toy giant prepares to close its doors for good on Friday.
More than 700 Toys "R" Us stores are shuttering in the United States.
Not only will Toys "R" Us stores be closing, but also all Babies "R" Us stores will be liquidating all sales after today. "My heart is breaking", Johnpiere wrote with a photo of the store's sale signs. Her photo of Geoffrey the Giraffe leaving got the most attention, receiving almost 300,000 shares on Facebook.
The famed toy emporium filed for bankruptcy last fall and announced it would be shutting down all locations across America in March.
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As the last of the US stores close, more than 30,000 workers will be looking for work.
In 1965, Geoffrey the giraffe became the company's mascot, appearing in his first TV commercial in 1973.
A new post from the Toys "R" Us Facebook page is teasing that the brand isn't quite done yet, a post that reads "Stay tuned here for news and information on the next chapter for Geoffrey and the iconic Toys "R" Us brands". Strategic Marks, a company that owns the KB Toys brand, plans to open 1,000 pop-up KB Toys stores for Black Friday and the 2018 holiday season, CNN reported. We do live in a sad day and it was a crushing blow to the inner child in millions of people.
"I think Geoffrey the Giraffe signifies fun and childhood memories", a zoo representative told CBS San Antonio affiliate KENS. The 900-store retail chain will also expand its online toy assortments, Harrison added.