It will be available in the United Kingdom from September (exact date TBC) for £699 SIM-free in black, red, green and white.
The Sony Xperia XZ3 features an impressive 6.0-inch OLED HDR display with 1440 x 2880 Quad HD+ resolution. They are positioned lower on the back of the phone compared to most phones out there. As is the move to OLED - another first for the company. Overall, the Xperia XZ3 looks a lot like the Google Pixel 2 XL.
The electronics giant started shipping the Xperia XZ2 in May, quickly following that release up with the dual rear camera-sporting Xperia XZ2 Premium over the summer. It is worth noting that the phone's storage can be expanded via a microSD card, in case you missed that part in the "Specifications" section. The flagship phone is powered by the Qualcomm Snapdragon 845 processor.
The major highlight of the Xperia XZ3 is its intelligent 19MP Motion Eye™ camera with AI-assisted features.
In addition, it includes Smart Launch, which automatically unlocks the phone and launches the camera when it detects it is raised horizontally - as if to take a picture.
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Sony has also upgraded the front-facing camera for the XZ3, kitting it out with a 13MP f/1.9 snapper - a likely improvement on the basic 5MP f/2.2 camera on the front of the Xperia XZ2. The Xperia XZ3, much like its predecessor, comes with PS4 Remote Play support, in case you're an avid PlayStation 4 gamer.
The Xperia XZ3 features a 3,300mAh battery on the inside, and that battery is not removable, in case you were wondering.
In this case bigger should be better, but it remains to be seen whether the extra capacity is enough to compensate for the larger, sharper screen.
Sony says that the XZ3 will be available globally beginning at the end of September, but unfortunately it doesn't get more specific than that. Its official price was not revealed during Sony's IFA 2018 press conference earlier today but we got the word that the phone will costs GBP 699 (about RM 3739) in United Kingdom which is rather hefty.
The Sony Xperia XZ2 launched at the same price in the United Kingdom and was $799 in the U.S. - so that's probably around what USA buyers will pay for the XZ3.